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Public Relations Minor

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Public Relations students work on their computers in class.
Overview
Degree Level
Undergraduate
Degrees Offered
Minor
Department
Media and Communication
school/college
College of Arts and Sciences
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Minor in Public Relations

The public relations minor will explore theory and practice of public relations, how public relations operates in organizations, its impact on publics, and its function in society. The public relations minor provides a foundation for a career in public relations but also meets the needs of those planning other professional and managerial careers that require an understanding of public relations concepts and management practices.

Requirements

A minimum of five courses are required.

Two Required Courses

  • CM 101 Introduction to Media Studies
  • CM 219 Introduction to Public Relations

Three Courses Chosen from the Following:

  • CM 235 Organizational Cultures
  • CM 303 New Media Marketing
  • CM 304 Event Management
  • CM 310 Public Relations Research Strategies
  • CM 312 Image Management
  • CM 320 Strategic Public Relations Planning and Writing
  • CM 381 Social Media Strategy and Tactics
  • CM 411 Crisis Communication
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